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	<title>Sturges Word Communications</title>
	<link>http://www.sturgesword.com</link>
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		<title>The Tao of Two Year Olds</title>
		<description><![CDATA[There are times when it is okay to behave like a two year old. I had an epiphany about this at church recently, which was either redundant or exceptionally contextual. While working with toddlers in Children’s Ministry, one of my charges would respond to every direction / suggestion / pleading with, “why?.”  Why? Why? Why?  [...]]]></description>
		<link>http://www.sturgesword.com/2012/01/the-tao-of-two-year-olds-2/</link>
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		<title>Hurd and Hound join SW Team</title>
		<description><![CDATA[Terri Linn Hurd recently joined the Sturges Word team as brand manager. Terri brings years of professional experience in media and marketing to her new role.
She also brings Sunflower (or Sunny), the service/guide puppy in training.
 
Terri began her career as an award-winning reporter and editor, holding leadership roles with the Kansas City area’s two [...]]]></description>
		<link>http://www.sturgesword.com/2012/01/hurd-and-hound-join-sw-team/</link>
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		<title>SWC Honored at PRISM Awards</title>
		<description><![CDATA[KANSAS CITY, Mo. (October 26, 2011) – SWC won six Silver awards and one PRISM Award for various client campaigns at the recent PRISM Awards Gala hosted by the Greater Kansas City Chapter of the Public Relations Society of America (PRSA).
The firm was honored in the categories of Public Affairs/Lobbying/Issues Management, Internet Communications, and Newsletters.
In [...]]]></description>
		<link>http://www.sturgesword.com/2011/10/swc-honored-at-prism-awards/</link>
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		<title>Sturges Word Designs Parking Map to Support Kauffman Center Opening</title>
		<description><![CDATA[This September Kansas City will experience a whole new performance venue with the grand opening of the Kauffman Center for the Performing Arts, scheduled for Sunday, September 18.

Sturges Word was happy to support the center’s grand opening with the Insider’s Guide to Parking — a clearly illustrated parking and driving map of the area around [...]]]></description>
		<link>http://www.sturgesword.com/2011/08/sturges-word-designs-parking-map-to-support-kauffman-center-opening/</link>
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		<title>Sturges Word Among Art/Work Participants</title>
		<description><![CDATA[Sturges Word was pleased to participate in the 2011 Art/Work program coordinated by the Arts Council of Metropolitan Kansas City. Three of our staff submitted literary and design entries, and Linda Word, creative director and principal, was awarded Best in Show for her entry “Lake Supper” in the “8-Word Story” literary category.
“Sturges Word is a [...]]]></description>
		<link>http://www.sturgesword.com/2011/08/sturges-word-among-artwork-participants/</link>
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		<title>Sturges Word Communications Adds Five Clients</title>
		<description><![CDATA[KANSAS CITY, Mo. – Sturges Word Communications has recently added five clients to its roster, the Kansas City-based integrated marketing and communications firm announced today.
After working with Sturges Word on its marketing brochure and materials for its annual luncheon, the Arts Council of Metropolitan Kansas City further engaged the firm on internal marketing initiatives, creative [...]]]></description>
		<link>http://www.sturgesword.com/2011/04/sturges-word-communications-adds-five-clients/</link>
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		<title>Brand Smart</title>
		<description><![CDATA[In my last blog entry, I wrote about the value of understanding your brand and making sure what it means to you is also what it means to those important to you. 
What can you expect if you go through the branding process? You will learn a few definitions, of brand, brand awareness / identity [...]]]></description>
		<link>http://www.sturgesword.com/2011/02/brand-smart/</link>
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		<title>Brand Cramp</title>
		<description><![CDATA[There are words that war with themselves. In one context they mean one thing, in another, the complete opposite. The 50-cent term for this is contranym. As in “cleave.” In the Bible, men and women are called to turn from father and mother and cleave to one another &#8211; come together as one. Yet there [...]]]></description>
		<link>http://www.sturgesword.com/2011/01/brand-cramp/</link>
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		<title>Linda Word joins Heart of America Shakespeare Festival Board</title>
		<description><![CDATA[Agency principal and co-owner to assist festival with strategic communication planning 
KANSAS CITY, Mo. (Dec. 20, 2010) – Linda Word recently joined the board of the Heart of America Shakespeare Festival, making a commitment to work with the organization on strategic communications planning over the next year. 
In addition to board service, Word anticipates supporting [...]]]></description>
		<link>http://www.sturgesword.com/2010/12/linda-word-joins-heart-of-america-shakespeare-festival-board/</link>
			</item>
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		<title>What the Anal Retentive Chef Can Teach Us About Strategy</title>
		<description><![CDATA[When I was in the middle of Christmas decorating disorientation, an old Saturday Night Live sketch, “Cooking with the Anal Retentive Chef,” came to mind.
The late Phil Hartman plays Gene, the titular chef, who announces his intention to make pepper steak and in less than four minutes he has, instead, pointed out that the flavor [...]]]></description>
		<link>http://www.sturgesword.com/2010/12/what-the-anal-retentive-chef-can-teach-us-about-strategy/</link>
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