Branding Archives

News and Views from Sturges Word’s Branding Blog Posts

Social Media Community Management Dos and Don’ts

Social Media Community Management Dos and Don’ts

Sept 18, 2019

You’ve just gotten the hang of posting to social media — a couple of company updates and pictures later— and suddenly, people are commenting on your posts! How quickly should you respond, and what should you say? Keep reading and we’ll walk you through the do’s and don’ts of interacting with your audience on social media.

Social Media Community Management Dos and Don’ts2019-09-18T12:47:02-05:00

LinkedIn Tips

From Passive to Pro: LinkedIn Tips to Take Your Profile to the Next Level

Aug 26, 2019

LinkedIn…you either love it or hate it. But there is no denying the benefits that a strong LinkedIn presence can bring to your organization and your personal brand. LinkedIn is a good social media platform to promote yourself as a thought leader, connect and network with new business contacts and keep up with industry news.

LinkedIn Tips2020-01-12T11:45:01-06:00

What are Micro-Influencers and What Do They Mean for You?

What are Micro-Influencers and What Do They Mean for You?

Dec 7, 2018

Micro-influencers are people who have gained 1,000 to 50,000 social media followers by regularly posting niche content. Once overlooked due to their small following, brands and marketers are now focusing on the high engagement and trust that micro-influencers can bring to campaigns.

What are Micro-Influencers and What Do They Mean for You?2020-01-11T15:14:13-06:00

Sturges Word Communications Wins Four Awards from the Greater Kansas City Public Relations Society of America

PRISMs Awards

Oct 16, 2018

Sturges Word Communications recently received four gold awards at the Greater Kansas City Public Relations Society of America’s annual PRISMs Awards. The awards were in recognition of Sturges Word’s direct mail, press kit, feature story and project-based work for its clients.

Sturges Word Communications Wins Four Awards from the Greater Kansas City Public Relations Society of America2018-11-27T18:19:11-06:00

Sturges Word Communications Earns Sprout Social’s Agency Partner Certification

Sprout Social’s Agency Partner Certification

Oct 12, 2018

Sturges Word already creates award-winning social content for its clients, including projects that have won AMPS and PRISM awards, and now as a Sprout Social Agency Partner, Sturges Word is excited to use its network of digital agencies and resources to continue to provide value to and grow awareness of its clients.

Sturges Word Communications Earns Sprout Social’s Agency Partner Certification2018-10-12T17:23:43-05:00